LIFESTYLE

Essential for Everyday Life (NORAVERA / METHANEX)

• PRODUCER

Commercial revealing how Methanol is unknowingly in everyday products used by everyone, produced with a casual and intriguing lifestyle approach to educate audiences on an approachable level to encourage people to think about Methanol as a positive and essential contribution for everyday life, released online and on social media platforms.

Life, Connected (NORAVERA / ANTHEM PROPERTIES)

• PRODUCER

Short video featuring the lifestyle of living at SOCO TWO, a new property development by Anthem Properties, produced using two intertwining stories of young couples connecting to help target the trending demographic alongside a modern aesthetic in architecture and design, released in the Anthem Properties display center, online and on social media platforms.

College of the Rockies: Boundless (NORAVERA / COLLEGE OF THE ROCKIES)

• PRODUCER

Commercial campaign featuring the lifestyle of attending the College of the Rockies, captured on location in Cranbrook BC featuring real students in real settings alongside a split narrative voice over to authenticate the experience, released on all College of the Rockies campus display screens, online and on social media platforms.

Ride Without Compromise (NORAVERA / CFMOTO)

• PRODUCER

International broadcast commercial highlighting the entire CFMOTO vehicle lineup, featuring each vehicle line captured in authentic environments and produced with real-world sound to enhance the lifestyle experience, released online, on social media platforms, and on broadcast television across the world.

Time to Run (MEC / QUBECORE)

• DIRECTOR • PRODUCER • EDITOR • DOP

Short video promoting professional runner Shannon Penway, sponsored by Mountain Equipment Co-op and QubeCore Sports & Rehab, released online and on social media platforms.

Get Outside (ALIVE PUBLISHING GROUP)

• DIRECTOR • PRODUCER • EDITOR

Short narrative video promoting getting outside to live a healthy and inspiring lifestyle, released online, on social media platforms, and at industry trade shows throughout North America.

Biking in the Woods (ALIVE PUBLISHING GROUP)

• DIRECTOR • PRODUCER • DOP • EDITOR

Short video following two professional mountain bikers riding experienced trails in Squamish BC, promoting the lifestyle and the sport, released online, on social media platforms, and at industry trade shows throughout North America.